The 3 Pillars of any mobile marketing strategy

Ways to Maximize Your Mobile Marketing Strategy

The world will soon have 2 billion smartphone users. It is not surprising then that mobile marketing has become one of the most important levers used by companies to reach new customers. However, while this is a relatively young discipline, many companies have not yet learned the right methodology to define an effective m-marketing strategy. Often, they forget the first three steps: Continue reading “The 3 Pillars of any mobile marketing strategy”